In his 25-year career, Mr. Somchai Soongswang has been a key mover and shaker behind the success of a great number of companies under his management. After his graduation with a bachelor’s degree in Engineering from King Mongkut’s Institute of Technology Ladkrabang, he departed for the U.S. to pursue his MBA in Marketing at City University, Washington, USA. Upon his return to Thailand he held a number of senior leadership roles in renowned companies ranging from Brother Commercial (Thailand) Ltd. to Hewlett-Packard (Thailand) Ltd., At present, he is the president of Thailand Privilege Card Co. Ltd. and the key orchestrator of the Thailand Elite Card program which was initially created to grant special tourist visas to foreigners with keen interest in long residency in Thailand.